"Have you already built it openly?"
Nobody in the construction industry is interested in climate change. That's why we turn building with biogenic building materials into a business case.
The profit-oriented Swiss Openly AG (holding company) founded by Andy Keel in 2022 is privately owned. The 13 million pilot project Valley Widnau and the 4-year, million-euro development of the building system were financed with equity, bank financing (VP Bank), business angels and a partner network. Senior employees have a stake in the company.
Our intrinsic drive was and is to make a positive contribution to the transformation of the construction industry. After all, 25% of global annual CO2 emissions come from this sector. That is around eight times more than all air traffic. As a society, we need to find an answer to this and develop solutions that rely on fossil-free, renewable and recyclable building materials. But innovation only counts if it achieves a positive EBIT. We have achieved this, even without VCs.
The Openly vision:
Office and residential buildings are to be transformed from carbon emitters into carbon sinks. To date, no one has developed a commercially scalable building system that focuses on carbon capture and storage. Our building system does exactly this and makes it possible to store up to 0.25 tons of CO2 per m2 of gross floor area. Openly AG prepares CO2 balances and acts as a C-sink manager.
Openly total service provider:
Classic business model as project developer and/or general planner through to realization as TU/GU. Direct mandates from pension funds, project developers, private multi-family house (eco) builders as well as commissions for office buildings of listed companies (focus on insetting). See our offer and reference list.
The building system:
Our approach (and naming) is open source. We follow the building system ideas of Gropyus and Nokera (both Unicorns), but make the building system available to all interested parties with the Openly.Lab and Openly.Data. Not every client and not every architecture firm has to reinvent everything. Think globally, plan and build decentrally. (Circular vs linear thinking & acting). Dozens of competition entries from architecture firms are running with the Openly modular system as a conceptual basis.
Openly Holding owns various patents, the milton.earth brand as a CO2 trader, Valley Architekten AG and a stake in Cancret AG. A further spin-off for the Openly Airbox and Openly OS is in preparation.
Scaling away from startup noise:
The OPENLY building system / open source / at cost
** Open for Impact Investors & Foundations **
Education and consulting for clients, authorities and architects.
Sharing knowledge creates the greatest possible impact.
Public relations & keynotes, participation in EU working groups, especially CRCF as well as DGBN chairmanship and SIA 390 / SIA 2032 commission work.
Participation in university research projects, support for Bachelor and Master theses.
Further development of the open source construction system. Integration of building material and component innovations through to support for approvals.
Our target by the end of 2028: 1500 apartments (units) under construction
This will have the following impact:
Avoided emissions: 100'000t
Captured CO2: 60'000t
Educated people at openly/lab: 800
Achieved by the end of 2024: 19 units completed, 84 in execution planning, 357 apartments in the pipeline